[Accessibleweb] A Christmas present from Jakob Nielsen

Rick Ells rells at u.washington.edu
Wed Dec 19 16:18:41 PST 2007

Good point. Forgot to mention the report was from the past. What I am
reading for is how much the growing standardization of technologies have
addressed the problems the research found.

This is a case where a study was done for clients but not made available
(except for a high fee) to the rest of us. Much good stuff is going on and
conducting such (often costly) is part of doing a major commercial
development project well. I know, as another example, the Paciello Group
has done some major studies to develop accessibility methodologies for
AJAX, but the results are proprietary, for now.

|- Rick Ells - 543-2875 - rells at cac.washington.edu - Rm 011S MGH Bldg -|
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On Tue, 18 Dec 2007, Melody Winkle wrote:

> Looks like the report is from 2001, but sounds like things haven't changed

> much. It'll be interesting to hear if anybody thinks something is out of

> date (and interesting if not).


> -Melody


> On Mon, 17 Dec 2007, Rick Ells wrote:



>> Kathryn Sharpe forwarded this item to us from Jakob Nielsen's Alertbox

>> mailing list (http://www.useit.com/alertbox/). Jakob Nielsen just released

>> a 153 page document titled "Beyond ALT Text: Making the Web Easy to Use for

>> Users with Disabilities"


>> I have been reading the report and I am delighted and the breadth and

>> detail of his effort to take on a fundamental topic - usability of Web

>> sites for the disabled. I heartily recommend reading it carefully. - RE


>> ----------------




>> I have a holiday gift for you to thank you for being a loyal subscriber to

>> the Alertbox email newsletter and for your support over the years: a free

>> copy of "BEYOND ALT TEXT", our report on usability for users with

>> disabilities.


>> > http://www.nngroup.com/reports/accessibility


>> Despite the keyword used in the download URL, I am tired of seeing the

>> discussion framed purely in terms of accessibility. What matters is how

>> *easy* websites are to use for disabled users. This is why we conducted

>> user testing with this target audience, just like we do with any other

>> customer segment.


>> As an analogy, consider a website that only displays correctly in IE

>> version 7. This site would be inaccessible for a Firefox user. If we

>> recoded the site to be compatible with other browsers, it would suddenly

>> become accessible for our sample user. Fine, but as we know from countless

>> usability studies, this user might still be lost on the site and leave

>> without ever buying anything.


>> Accessibility is insufficient to get business from disabled customers. You

>> also need to emphasize *usability*, which is difficult for people who

>> listen to an audio version of your content or who see it through a tiny

>> peephole in a screen magnifier. But that's what we tested.


>> Please take advantage of my gift and improve the usability of your site

>> for disabled users, many of whom are ready to give you money if only they

>> could use your site.


>> ----------------------------------


>> ---

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