[APRA-NW] 2008 APRA-NW conference announcement

Betsy Cooper cooperb at reed.edu
Fri Apr 18 13:49:31 PDT 2008

*2008 APRA-NW Annual Conference*
Date: Monday, June 09, 2008
Time: 08:30 AM - 03:30 PM
Location: University of Puget Sound, Tacoma, WA
Registration details: http://www.apra-nw.org/calendar/2008conference
Member cost: $65.00
Non-member cost: $90.00

APRA-NW is pleased to announce the 2008 Annual APRA-NW Conference to be
held Monday, June 9th at the University of Puget Sound in Tacoma,


Increasingly, the most successful non-profits are turning to complex
data analysis to inform their actions. Slicing and dicing data, whether
at individual or aggregate levels, has long been the domain of the
prospect researcher. As our systems grow more sophisticated, there needs
to be a corresponding awareness of the information needs and behavior of
the frontline fundraisers. Otherwise, we risk information overload and
shut down. How can we create collaborative partnerships with frontline
fundraisers by understanding and conveying the big picture?

The 2008 APRA-NW annual conference will focus on two aspects of the big
picture: presenting actionable information from a jumble of facts and
understanding the economic environment for fundraising in the Pacific
Northwest. Find out how to be a key player in increasing the
effectiveness of your organization’s fundraising efforts by cultivating
the big picture.


*Keep Their Eyes On The Prize: Presenting Complicated Information & Data
To People Who Don't Know What You're Talking About*
Dan Lowman, Senior Consulting Vice President at Grenzebach Glier &
We've all seen it: You're jumping up and down because you found a
fascinating nugget of data in a prospect record or uncovered a really
cool trend in your analytics, but when you show it to a frontline
fundraiser their eyes glaze over. Or the look on everyone's face after
the 12th color-coded pie chart about something. Presenting data is a
skill just as important as collecting it, and is critical to ensuring
that data is acted upon. This session, loaded with case studies,
examples from fundraising and beyond, and practical guidance, will focus
on making information actionable and placing the prospect researcher at
the center of a data-driven organization.

*Economic Outlook for Fundraising in the Pacific Northwest*
Bill Conerly, principal of Conerly Consulting LLC, chief economist of
This presentation is focused on the current issues of greatest concern
to non-profit executives, fundraisers, and researchers. It includes
informed commentary on current events and anecdotes about challenges all
of us face, such as how recessions impact the fundraising environment
and the build-up of wealth in upper end families. Humor is a Conerly
trademark ("Never cut out jokes to make room for more statistics," he
says), helping to make complex subjects understandable.

*Topical Roundtables*
Network with some of the best researchers in the country, rising stars,
and brand new researchers. APRA-NW members and non-members learn from
each other’s victories and defeats in an open and collegial atmosphere.

*Other Conference Details*

Member cost: $65.00
Non-member cost: $90.00
Register by check/mail or register online.
Details at http://www.apra-nw.org/calendar/2008conference

Date & Time
Monday, June 9, 2008
8:30am: Breakfast and networking
9:00am: Program start
3:30pm: End conference

University of Puget Sound
1500 N. Warner
Tacoma, WA 98416
Dottie Rasmussen Rotunda, Wheelock Student Center
For directions http://www.ups.edu/directions.xml
Parking and building locations are noted on this campus map:

Dan Lowman is Senior Consulting Vice President at Grenzebach Glier &
Associates in Chicago. Dan led the Analytical Services division of GG&A
which includes all of GG&A's prospect research and prospect screening
services from 2000 to 2005. Most recently, Dan has shifted his focus to
consulting and client engagement, working with over 300 organizations to
assist them implement prospect screening, plan for campaigns, and manage
data. In 2004, he led the team that launched the first-ever fully
Web-based prospect screening service, and also developed Prospect
Builder UK, a prospect screening system for British organizations. Dan
bikes to work most days, as long as it is warmer than 20 degrees when he
leaves his house.

Bill Conerly is the consultant who connects the dots between the economy
and business decisions, helping corporate executives and small business
owners make more profitable decisions. Bill holds a Ph.D. in economics
from Duke University. He is principal of Conerly Consulting LLC, chief
economist of abcInvesting.com, and was previously Senior Vice President
at First Interstate Bank. Bill is author of Businomics: From the
Headlines to Your Bottomline: How to Profit in Any Economic Cycle. He
is co-author of Thinking Economics, a high school textbook in multimedia
format used in 24 states. He has been quoted in Fortune Magazine, the
Wall Street Journal and USA Today, and interviewed on The News Hour with
Jim Lehrer, CNBC, CNN as well as many local stations. Bill is chairman
of the board of Cascade Policy Institute, a member of Governor Ted
Kulongoski's Council of Economic Advisors, and a Senior Fellow at the
National Center for Policy Analysis.

We look forward to seeing you there!

Betsy Cooper
President, APRA-NW

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