[Japan_UW] Asia Business Forum on November 19 (Tue)

japan_uw at u.washington.edu japan_uw at u.washington.edu
Wed Nov 13 10:29:47 PST 2013


Forwarding to Friends and Colleagues,

Asia Business Forum November 19: Cultural Protocols in Asia – Beyond Business 101

Special Guest Speaker: Holly Vineyard, Deputy Assistant Secretary of Commerce for Asia

Many of the cultural basics of international business are common knowledge, but what about the deeper elements? In this Asia Business Forum, we will examine cultural protocols surrounding business in Asia and go beyond the “101” level. Our speakers will discuss cultural, political and economic nuances that can have an impact on your business in Asia. What are factors in negotiation that might be influencing the way your counterparty is responding? What are the subtler cues? Are there outside forces affecting the progress of your business in Asia? How can you prepare yourself for new business overseas, adjust your existing models to be more effective, or effectively draw business from Asia to your products/services here in the U.S.?

Featured speakers:
● Asia re-balancing: The commercial dimension
by Holly Vineyard, Deputy Assistant Secretary for Asia, U.S. Department of Commerce.
● Differing protocols - - Significance of culture in international business
by Anita Sulaiman, Consultant and Trainer, IBEX Intercultural Business Excellence.
● Key business protocols in China and Japan
by Wistar Kay, Business Development Manager, Washington State Department of Commerce.
● Beyond “bowing vs. shaking hands”: Building strategic business plans to effectively apply your cultural knowledge by Ben Paganelli, Senior Consultant, VIA Unlimited, LLC.
Panel discussion:
● Fraser Mendel, Attorney at Davis Wright Tremaine LLP, who was based in Beijing from 1996 to 2008.
● Jonathan Bensky, Former Senior US Foreign Commercial Service officer with extensive experience in Asia.
● Son Michael Pham, Principal, U.S - Asia Gateway (international business development).
● Yoko Moriyama, Owner, Wise Leadership, LLC (intercultural training).

Special guest presentation:
“Asia Re-Balancing: The Commercial Dimension”
By Holly Vineyard, Deputy Assistant Secretary for Asia, U.S. Department of Commerce:

Time: Networking begins at 5:30 p.m. Forum at 6:30 p.m.

Cost: $20 ($30 at the door--cash/check only)
Snacks (sushi, cheese, fruits) and drinks (wine, beer, etc.) will be provided.

Location: Davis Wright Tremaine LLP (law office), 1201 3rd Avenue, 22nd Floor, Seattle

More information and registration: www.eventbrite.com/event/9215510841 or www.meetup.com/AsiaBusinessForum

Supporting Organizations: ●Trade Development Alliance ● University of Washington Jackson School ● Port of Seattle ● Washington State Department of Commerce ● Seattle University Albers School of Business ● City of Seattle Economic Development Office ● enterpriseSeattle ● Washington State China Relations Council ● World Trade Center Tacoma ● Washington Council on International Trade ● World Affairs Council ● Greater Seattle Chinese Chamber of Commerce ● Greater Seattle Viet Nam Association ● Vietnamese-American Chamber of Commerce ● Thai Association of Washington ● Asia Pacific Cultural Center ● Hong Kong Association of Washington ● Korean American Chamber of Commerce ● Taiwanese Chamber of Commerce ● Japan America Society ● Washington State China Chamber of Commerce ● Microsoft CHIME ● National Association of Asian American Professionals ● Davis Wright Tremaine LLP



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